Polling data

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  • I think if I could get any Premiere or Final Cut people to watch me edit on my Avid, I would (after an hour or so) be able to convince 100% of those users to switch over to Avid. Not 95%, but a full 100%. There are things Avid can do (for example with it’s Fluid Morph tool) that would make other NLEs cry. The fluid-morph effects in other NLEs are literally decades behind Avid. It’s too bad more editors aren’t informed about the things they could be doing and creating if they switched.